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Policy Effective: March, 2024

We have developed this Privacy Policy (the “Privacy Policy” or “Policy”) to inform you how Al Samaha Hotel Equipment Trading And Hospitality To Trade Online W.L.L, a Qatar corporation (collectively, “Al Samaha” or the “Company” or “we” or “us”) will collect, process, store and/or use information (the “Information”), including personally identifiable information, you submit, or we collect from you through the Company’s websites and social media channels (the “Information”). The Internet address for the the Company’s website is located at, and associated subdomains (the “Site”)

This Policy is governed by Ministry on Interiors law. Please read it carefully. By using the Site, you are accepting the practices described in this Policy and accept its terms. You also give your express permission for us to collect, process, store, and use Information in accordance with this Policy.

The Company reserves the right to modify or amend this Policy at any time, but should it be necessary to do so, will notify you of any material changes to this Policy by posting such changes at the Site or by other acceptable means.

All amended terms will automatically take effect thirty (30) days after we provide such notice, or on a date that we specify in the notice. Each version of the Policy is identified at the top of the page by its effective date. Your continued use of the Site after changes have been posted constitutes your acceptance of the Policy as amended. If you do not agree to the changes, please do not use the Site.

Information Submitted by You
Information That You Provide To Us. You may provide us with following Information: name, address (shipping and/or billing), email address, telephone number, mobile telephone number, credit card / debit card number, user log-in credentials and password, and optional information during customer surveys and offers (including gender, age, race, marital status, and number of children). The Information referenced in this paragraph that is provided by you is referred to as “Provided Information.”

Responsibility for Information Provided. You are responsible for the content of the Provided Information and you must ensure it is legal, honest, truthful, accurate and not misleading in any way. You must ensure that the Provided Information provided by you does not infringe on any rights of any third party (including, without limitation, rights of confidentiality), or is otherwise legally actionable by such third party.

No Obligation. Use of the Site is entirely voluntary. Submission of Provided Information does not establish any obligation not listed in this Policy.

User Choices
You have the ability to review and request changes to the following Provided Information:

If you would like to request details about the Provided Information provided by you relating to orders, or any shipping, billing or payment Provided Information, please visit the “Account” section at the Site and amend or change such Provided Information.

Information Automatically Collected
Cookies & Other Technologies. A cookie is a small file containing a string of characters that may be sent to your web browser when you visit a website. Cookies might be used for the following purposes: (1) to enable certain functions; (2) to provide analytics; (3) to store your preferences; and (4) to enable ad delivery and behavioral advertising.

Cookies can either be session cookies or persistent cookies. A session cookie expires automatically when you close your browser. A persistent cookie will remain until it expires or you delete your cookies. Expiration dates are set in the cookies themselves; some may expire after a few minutes while others may expire after multiple years. Cookies placed by the website you’re visiting are sometimes called “first party cookies”, while cookies placed by other companies are sometimes called “third party cookies.”

The Site uses cookies that are set by us or our third-party services. You can reset your browser to refuse cookies or to indicate when a cookie is being sent. However, some features or services of the Site may not function properly without enabling cookies. We may also use additional technologies to help track user activities and preferences.

The following “Information”may automatically be received and/or collected from you through the Site and stored in log files:IP address;browser type, history(as it relates to browsing on the Site), and language; Internet service provider (ISP); resource requested; date and time of resource request; and HTTP referring resource (if provided by the browser); operating system; and clickstream data. We aggregate this data, and may combine this data with other information we collect about you to complete customer orders, better understand how visitors use our site, improving user experience, and to help manage, maintain, and report on use / performance of our Site. We also store IP addresses for fraud detection and prevention purposes.

Behavioral Advertising / Retargeting. We partner with third parties to manage our advertising on other sites. Our third party partners may use technologies such as cookies, beacons, and other tracking technologies to gather information about your activities on our Site and other sites in order to provide you advertising based upon your browsing activities and interests. If you wish to not have this information used for the purpose of serving you interest-based ads, you may opt-out by clicking here). Please note this does not opt you out of being served advertisements. You will continue to receive generic advertisements.

Google Analytics. In addition, we have enabled Google Analytics features. We only use Google Analytics to track website statistics. Google Analytics is a web analytics tool that helps website owners understand how visitors engage with their website. Google Analytics customers can view a variety of reports about how visitors interact with their website so that they can improve it. Google Analytics uses first-party cookies to track visitor interactions, as in our case, where they are used to collect information about how visitors use the Site. We then use the information to compile reports and to help us improve the Site. For information on how Google uses data when you use the Site, you may visit the link here. You can opt out of Google Analytics without affecting how you visit the Site (see below).

More Information. You may learn more about cookies and how to opt out of them by visiting the following third party websites:

Direct Marketing Association:

Network Advertising Initiative:

For more information on opting out of being tracked by Google Analytics across all websites you use, visit this Google page.

Opting out of Google’s use of cookies: and

Do Not Track Signals
The Site does not alter their practices when it receives Do-Not-Track (“DNT”) signals.At this time, we do not track user personal information over time and across third-party websites.Third parties that have services on our Site, such as Google Analytics,may obtain information about your browsing or usage habits, in accordance with their respective privacy policies. To find out more about DNT, you may visit the following third party website

Purposes of Information collection, Processing, and/or Use
We use Information to complete customer orders, provide you with a superior experience and, as necessary, to administer our Company. We use your Information in the following ways:

Provide you with functionality of the Site;
Administer and manage the Company;
Provide client service and/or marketing products or services;
Conduct research and perform analysis to measure, maintain, protect, develop, and improve our products or services;
Administer, enhance, and communicate with you regarding the Company’s Events, marketing, and advertising;and/or
Make communications necessary to notify you regarding order confirmations, products, services, market research, requests, fraud, marketing, security, privacy, and administrative issues.
Retention of Information
We retain Information as long as needed and in accordance with any applicable laws. We will retain and use Information as necessary as long as your account is active, it was reasonably useful for commercial purposes, and/or to comply with our legal obligations, resolve disputes, and enforce our agreements.

Information Sharing
We may share Information as follows or as otherwise described in this Policy:

With our affiliate company Al Samaha to enable an omni-channel shopping experience for you, including buying online and then returning or picking-up a product from a physical location.
With suppliers, business partners, vendors, consultants and other service providers, subsidiaries, and affiliates who need access to such information to carry out work on our behalf relating to the Site and the Company: website operation/hosting or information technology consulting services; completion of forms; payment processing; customer service; website management; data analysis; fraud screening / protection; product customization; customer service, marketing and promotions; data cleansing (if applicable); legal services; and other administrative and back-up and security services.These third parties do not have the right to use Information we provide them in any way that is not authorized by us or otherwise disclosed in their privacy policies.
In response to a request for information if disclosure is required in accordance with any applicable law, regulation or legal process, or is otherwise required or permitted by any applicable law, rule or regulation.
To comply with any legal obligation.
To protect the rights, property, or safety of the Company and others, and/or investigate fraud.
In connection with any merger, restructuring, reorganization, sale of the Company, assets, financing, or acquisition of all or a portion of our Company to another company, Information may be provided to the entities and advisors involved subject to a confidentiality agreement, and we will provide notice to you at your email address on file before Information is finally transferred and becomes subject to a different privacy policy. Such a transaction may involve us (i) retaining the right to continue to use transferred Information in addition to the right of the transferee to use such Information, and (ii) engaging in additional transfers of Information (including new Information) with the transferee from time to time following such a transaction.
With others with your consent or at your direction, including if we notify you that the information you provide will be shared in a particular manner and you provide such information.
Your California Privacy Rights
Under California Civil Code Section 1798.83, you have the right to ask us not to use disclose your Information to third parties for the third parties’ direct marketing purposes (that is, “opt-out”). If you wish to opt-out of sharing your Information with third parties for direct marketing purposes, please send an email to with “Opt-Out” in the subject line. California residents may request further information about our approach to this law by writing to us at the address listed below and requesting further information.

Information Storage
All Information, except credit card information,is stored on databases and/or servers in the United States that are operated by Shopify. Shopify’s use such information is governed by our agreements with it. In addition, such Information is subject to this Policy. Shopify’s privacy policy may be accessed here[] .We do not store credit card / debit card numbers, which are stored with our merchant processor.

Not Intended for International Use
The Site is intended for use within the Qatar, and is not intended to be used in any other territory. The Site may function in countries other than the Qatar. If you use the Site from outside the Qatar, you explicitly accept that your Information may be transferred to, stored, and processed in the United States where laws regarding processing of personal information may differ than the laws of other countries. You are responsible for compliance with the laws of the jurisdiction in which you choose to use the Site.

You agree not to use the Site in any way that is in violation of the law of any country or jurisdiction. You further agree not to use the Site from a territory that is embargoed by the United States or from which it is illegal to receive products or services from the United States. You further agree to ensure that the Site will not accessed or used by persons on the United States Table of Denial Orders, the Entity List, or the List of Specially Designated Nationals.

The Company takes appropriate security measures to secure Information. For example, access to databases are password protected and restricted to technical users with authorized credentials and personnel on a need-to-know basis.The data itself is protected by various security measures put in place by the hosting and ecommerce platform provided by Shopify. For credit card data and integration (payment and shipping module) passwords, an advanced Encryption Standard (AES-256) algorithm is used to encrypt all data that requires decryption.Note that the transmission of information via the Internet is not completely secure. Although we will do our best to protect Information, we cannot guarantee the security of Information transmitted through the Site.

Children’s Information
The Site is marketed for, and directed to, purchase by adults or with the consent of adults. Individuals under the age of 18 are not permitted to use the Site without the supervision of a parent or legal guardian.We do not knowingly collect or solicit Information from anyone who we know to be under the age of 13, or knowingly allow such persons to use the Site. Should we learn that someone under the age of 13 has provided Information through the Site, we will remove that Information as soon as possible. If you are under the age of 13, you should use the Site only with the involvement of a parent or guardian and should not submit any Provided Information to us at all. To the extent possible, any Information from anyone who we know to be under the age of 13 will be destroyed.

Questions and requests related to this Policy may be directed to the postal address listed below, at the following email address: We will respond to such requests in accordance with applicable law.

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